Privacy Policy

Kount Marketing Inc. ("Kount," "we," "us," or "our") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at www.kount.ca (the "Website") or use our Kount CRM platform (the "Service"). This Privacy Policy applies to both website visitors and Service users.

This Privacy Policy should be read together with our Terms of Service, which govern your use of the Service.

1. INFORMATION WE COLLECT

1.1 Information You Provide to Us

We collect personal information that you voluntarily provide to us when you:

1. Register for an account to use the Service;
2. Sign up for webinars, newsletters, or other marketing communications;
3. Fill out contact forms or request information on our Website;
4. Communicate with us via email, phone, or other channels;
5. Use the Service and upload or input data.

The types of personal information we may collect include:

• Name
• Email address
• Phone number
• Company name and business information
• Billing and payment information
• Job title and professional information
• Any other information you choose to provide to us

1.2 Information Collected Automatically

When you visit our Website or use the Service, we may automatically collect certain information about your device and usage, including:

• IP address
• Browser type and version
• Operating system
• Device information
• Pages visited and links clicked
• Time and date of visits
• Referring website or source
• Usage patterns and preferences

1.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities on our Website. Cookies are small data files stored on your device that help us improve your experience, analyze usage, and deliver targeted content.

The types of cookies we use include:

• Essential Cookies: Necessary for the Website to function properly
• Analytics Cookies: Help us understand how visitors use our Website
• Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
• Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Website. If you use tracking technologies such as advertising pixels or analytics tools, please ensure your website implementation matches this policy and consider implementing a cookie consent banner where required.

1.4 Customer Data

If you are a user of the Service, you may upload, submit, or otherwise make available personal information about your own customers, clients, or contacts ("Customer Data"). You are responsible for ensuring that you have obtained all necessary consents and authorizations to collect, use, and disclose such Customer Data. We process Customer Data solely on your behalf as a service provider. Our use of Customer Data is governed by our Terms of Service.

2. HOW WE USE YOUR INFORMATION

We use the personal information we collect for the following purposes:

1. To Provide and Maintain the Service: To create and manage your account, process transactions, provide customer support, and deliver the features and functionality of the Service.
2. To Communicate with You: To send you service-related notices, updates, security alerts, and administrative messages.
3. To Send Marketing Communications: To send you newsletters, webinar invitations, promotional materials, and other marketing communications where you have provided consent. You may opt out of marketing communications at any time.
4. To Improve Our Services: To analyze usage patterns, conduct research, and develop new features and improvements to our Website and Service.
5. To Ensure Security: To detect, prevent, and address technical issues, fraud, and security threats.
6. To Comply with Legal Obligations: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
7. To Enforce Our Rights: To enforce our Terms of Service and other agreements, and to protect our rights, property, or safety.

3. LEGAL BASIS FOR PROCESSING (PIPEDA COMPLIANCE)

Under the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Canadian privacy laws, we collect, use, and disclose your personal information based on the following:

1. Consent: We obtain your express or implied consent for the collection, use, and disclosure of your personal information. You may withdraw consent at any time, subject to legal or contractual restrictions.
2. Contractual Necessity: Processing is necessary to fulfill our contractual obligations to you, such as providing the Service you have subscribed to.
3. Legal Obligations: Processing is required to comply with applicable laws and regulations.

4. HOW WE SHARE YOUR INFORMATION

We do not sell, rent, or trade your personal information to third parties. We may share your information in the following limited circumstances:

4.1 Service Providers

We share your information with third-party service providers who perform services on our behalf, including:

• GoHighLevel LLC: Our CRM platform infrastructure provider. GoHighLevel processes and stores Customer Data on our behalf. GoHighLevel may store data on servers located in various jurisdictions, which may include locations outside of Canada. GoHighLevel's privacy practices are governed by their own privacy policy.
• Payment Processors: We use Stripe to process payments. Stripe's handling of your payment information is governed by their privacy policy.
• Analytics and Tracking Services: We may use analytics providers to help us understand how our Website and Service are used.

These service providers are contractually obligated to use your information only for the purposes of providing services to us and to protect your information in accordance with applicable privacy laws.

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court, government agency, or law enforcement).

4.3 Business Transfers

If Kount is involved in a merger, acquisition, asset sale, or bankruptcy, your personal information may be transferred as part of that transaction. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.

4.4 With Your Consent

We may share your information with third parties when we have your explicit consent to do so.

5. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

1. Account Information: We retain your account information for as long as your account is active or as needed to provide you with the Service. If you terminate your account, we will retain your Customer Data for sixty (60) days, after which it will be permanently deleted, as described in our Terms of Service.
2. Marketing Information: We retain contact information for marketing purposes (e.g., newsletter subscribers, webinar attendees) for as long as necessary to fulfill the purposes for which it was collected, or until you opt out or request deletion.
3. Legal and Compliance: We may retain certain information for longer periods where required to comply with legal obligations, resolve disputes, enforce agreements, or protect our legal rights.
4. Backup Systems: Personal information may remain in backup systems for an additional period due to standard backup retention policies, but will not be accessible or actively used.

6. DATA SECURITY

We implement commercially reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures may include:

• Encryption of data in transit and at rest where feasible
• Secure access controls and authentication
• Regular security assessments and updates
• Employee training on data protection and privacy

However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

7. INTERNATIONAL DATA TRANSFERS

Kount is based in Canada and primarily processes personal information within Canada. However, because we use GoHighLevel as our infrastructure provider, your personal information may be transferred to, stored, and processed in servers located outside of Canada, including in the United States or other jurisdictions.

When your information is transferred outside of Canada, it may be subject to the laws of those jurisdictions, and may be accessible to law enforcement and government authorities in those jurisdictions. By using our Website or Service, you consent to the transfer of your information to these jurisdictions. We take steps to ensure that your information receives an adequate level of protection wherever it is processed.

8. YOUR PRIVACY RIGHTS

Under PIPEDA and applicable Canadian privacy laws, you have the following rights regarding your personal information:

1. Right to Access: You have the right to request access to the personal information we hold about you.
2. Right to Correction: You have the right to request that we correct any inaccurate or incomplete personal information.
3. Right to Deletion: You have the right to request that we delete your personal information, subject to certain legal exceptions. Deletion is subject to legal, contractual, and regulatory retention requirements. In some cases, we may anonymize your information rather than delete it entirely.
4. Right to Withdraw Consent: Where we process your information based on your consent, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.
5. Right to Opt Out of Marketing: You have the right to opt out of receiving marketing communications from us at any time by clicking the "unsubscribe" link in our emails or by contacting us at [email protected].
6. Right to Lodge a Complaint: You have the right to lodge a complaint with the Office of the Privacy Commissioner of Canada if you believe we have violated your privacy rights.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within thirty (30) days or as otherwise required by applicable law.

9. CHILDREN'S PRIVACY

Our Website and Service are not directed to individuals under the age of majority in their province of residence. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete such information promptly.

10. CANADA'S ANTI-SPAM LEGISLATION (CASL)

We comply with Canada's Anti-Spam Legislation (CASL). We will only send you commercial electronic messages (CEMs) where we have your express or implied consent. Every marketing email we send includes:

• Clear identification of Kount Marketing Inc. as the sender
• Our contact information
• A clear and easy unsubscribe mechanism

You may unsubscribe from our marketing communications at any time by:

• Clicking the "unsubscribe" link in any marketing email
• Contacting us at [email protected]

11. THIRD-PARTY LINKS

Our Website and Service may contain links to third-party websites or services that are not owned or controlled by Kount. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:

• Update the "Effective Date" at the top of this Privacy Policy
• Post the updated Privacy Policy on our Website
• Notify you by email if you are a Service user

Your continued use of our Website or Service after we post changes constitutes your acceptance of the updated Privacy Policy.

13. CONTACT INFORMATION

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our Privacy Officer at:

We will respond to your inquiries within a reasonable timeframe, and no later than required by applicable law.

14. OFFICE OF THE PRIVACY COMMISSIONER OF CANADA

If you are not satisfied with our response to your privacy concern or complaint, you have the right to contact the Office of the Privacy Commissioner of Canada:

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END OF PRIVACY POLICY